Launch Communication Kit

Resources for communicating launch of Empuls to employees

Launch Video 1

Launch Video 2

Launch Mailer Content:

Template 1

Hello Team,

Your contributions each day is what makes us tick as an organization! And to recognize these contributions, build a culture of appreciation and create an environment of trust & transparency at [company name], we are excited to introduce [Empuls / Custom Program Name].

[Empuls / Custom Program Name] will help us connect, collaborate, celebrate milestones, appreciate peers, seek and give constructive feedback, all in one place. Building a great culture is a shared responsibility for all of us and I invite you to start contributing by taking some very simple steps. See someone exhibiting our values; call it out. Notice something that needs improvement; share feedback. Have ideas that help us get better as a team; fire away!

So go ahead and get started today. You would have received an invitation for joining already. But if not, click on this link and use your work email address to get started: [subdomain.xoxoday.com]

Onwards and upwards.

Template 2

Hi Team!

We think you’re amazing and we want to recognize you for the meaningful contributions you’re making to [company_name] each day. That is why we've decided to launch [Empuls / Custom Program Name]!

Collaborate with your teammates, share ideas and appreciations, and celebrate your collective success in real-time. We think you’ll love staying socially connected under one hub and giving recognition that is candid, social, and expressive. What's more? Manage your own 360° feedback surveys to achieve your career development goals!

On [launch date], you will receive an email inviting you to join [Empuls / Custom Program Name].

We’re looking forward to building a culture of recognition and feedback together.

With warm regards, HR Team

Best Practices

Make your welcome post an exciting one!

Let your CEO, CHRO, or the people manager send the first-ever post on the platform welcoming your employees to brew in a winning

This announcement is critical as it will be the first Org-specific welcome announcement on the platform. It's a great idea for the Super admin (or any HR leader in the organization) to make this announcement on The Town Hall Group and start the org's Empuls journey..

Add an '@Group' tag to the launch message to make sure all team members are notified through an email as well.

Create your team of 'Culture Champions'

Assign a few active employees from each department or create a team of 'Culture Champions' who can help you to make sure employees in their respective teams participate in your engagement programs. This team can help you drive all your future initiatives as well. Form a team of culture heroes, create a group on Empuls and add them into the group, encourage them to share ideas, and execute various activities on the platform

Spotlight the First Log-ins

Make your launch an exciting one for your employees by gamifying the sign-up experience:

The first few users (It could be the first 20, 50, 100) will get some reward points.
You can highlight the first 5-10 employees who signed up as the 'The Famous Five' or the 'The Famous 10'
The first team to enable the accounts of all their members entirely will be the spotlight team (you can highlight this by giving an award like 'The Lightning Team' on Day 1 of launch)

Here are some award icons you may use to create Awards for highlighting the first few employees who logged into the platform